New streaming services were eating into

Netflix’s subscription lead but Netflix’s share of active users has stabilized

Data generated using Magnify, a proprietary measurement platform that collects usage and engagement data from consumer mobile devices

Even before Netflix’s quarterly earnings release on July 19th, Magnify data indicated that Netflix’s share of active streamers, compared to other providers, has stabilized (even with the loss of almost one million subscribers). To discover further details on streaming trends involving Netflix and other providers, click here.


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